Developed and managed the product road map and releases for the GOTRAX HOVERFLY PLUS Hoverboard with Bluetooth Speaker & Mobile App. 
Oversaw and created all manufacturing deliverables as well as the strategy, assets and creatives for marketplace, b2b, b2c and advertising placement.  
Market Research
Competitor Research
Brand Positioning 
Product Name & Variations
Product Description
Retail Box Design
User Manaul
Quick Start Guide
Product Labels 
Ad & Sales Assets
Walmart, Amazon & eBay Setup & Launch
Quality Assurance

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